Icely Done provides frozen cocktail machines and non-alcoholic cocktail blends to the hospitality industry. Our passion and “thirst for the remarkable” in our drinks range has led us to concoct scrumptious new flavours, including our new Rhubarb & Strawberry non-alcoholic cocktail blend.
I took on a diversity editing project for Campaign Against The Arms Trade. My work involved checking through a selection of copy, analysing content, and ensuring the organisation was accurately representing the communities it covered.
Historically the It girls of the moment have reflected the true values of their time. 60s model Veruschka’s flowing blonde tresses and chiseled bone structure represented the decade’s youthful outlook. The 70s gave birth to the unconventional where powerhouse Grace Jones and avant-garde Donna Jordan came to life. Kate Moss started heroin chic in the 90s, and Brazilian Gisele Bündchen ended it. Today we have a new It girl to shape our confused and conflicted era.
My mother never wears make-up. She occasionally wore her favourite vivid violet lipstick, loved by Jamaican aunties across the Midlands, but that was it. Looking back this was probably why she was confused when I asked her to buy foundation for my 15th birthday. As I applied the reddish brown liquid to my honey-toned skin I knew it was a waste of time, but like many people of colour at that time, I persevered and applied away. There was no shade available designed with my skin colour in mind....
South London band Sabatta don’t like genre tags. They also don’t like rules and they especially hate fitting in. After finding themselves on the receiving end of a few white gig-goers’ limited understanding of punk and who can play it, bassist Debbie Dee coined a catchphrase based on a popular British home decoration brand.
Throughout June we’re working with the Mayor of London’s Sounds Like London campaign to bring you profiles on the most interesting and exciting women in London music. We’re super excited to chat to Clara Amfo about finding her voice on the radio and becoming one of the most recognised presenters around.
The story of independent artists struggling to afford life in the capital is becoming a familiar one – and this is where they're going. Along roads blocked by construction work and shaking lorries carrying concrete blocks, buildings partly obscured by scaffolding hint at this part of east London’s constant “regeneration.” I’m in Hackney Wick, what was once an industrial area of manufacturing warehouses, and now seems to usher in new-build flats at every turn.
Packaging matters. It’s not just what’s inside that sells, because it’s not the first thing you see or experience. Across the e-liquid industry, brands are finding enterprising ways to swap the standard glass bottle and cardboard box for something that makes them stand out while also sometimes adding to their brand story.
In the average vape store, faced with a wall of identical-looking e-liquid bottles and indistinguishable flavours, it is easy to see how one brand can get lost. In order to thrive in such a crowded and competitive market, companies must identify a target audience, stick to a single message, and choose flavours that work distinctively within an overall brand identity.
Find and Replace: The Rising Demand for Non-Alcoholic Alternatives - Inside Drinks | Issue 23 | February 2018
Taking a new spin on the usual two pints of lager and a packet of crisps, discerning drinkers are searching for non-alcoholic versions of their usual beverages, making for exciting times in the market. Stephanie Phillips finds out more about the rise in demand for realistic non-alcoholic drinks.
Kah-Lo knows her brand identity. The Nigerian dance artist was up into the wee hours of the night before speaking to me, dying a wig her trademark shade of luminous green. It’s a brand that works well, as paired with her rainbow coloured outfits and shimmering round sunglasses, Kah-Lo stands out. As she says herself, “I ain’t no basic bitch”.